One platform. Different conversations. Different business outcomes.
The platform does not change between industries. What changes is what is worth listening for — and what must happen once it is heard.
Consumer markets
Hear why the market is moving — not only what moved.
Sell-out and market data tell you what happened. Pulz turns what teams encounter across the trade into same-day intelligence on the reasons underneath it: competitive activity, pricing and schemes, execution, availability, retailer sentiment and emerging demand.
Competitive activity
Pricing and schemes
Shelf and planogram execution
Availability and out-of-stock
Retailer sentiment
Emerging demand
8.3%
Global retail out-of-stock rate in the foundational worldwide study.
Gruen, Corsten & Bharadwaj, Retail Out-of-Stocks: A Worldwide Examination of Extent, Causes and Consumer Responses, Grocery Manufacturers of America, 2002.
Consumer research
Keep the depth of a conversation. Add the reach of a questionnaire.
Pulz asks a question set out loud, lets people answer in the language they think in, and follows up when an answer is thin. The reasoning stays attached to the answer, while themes can surface across many conversations without a manual coding exercise.
>2×
Spoken answers to open questions were more than twice as long as typed answers and raised more distinct topics.
Höhne, Gavras & Claassen, “Typing or Speaking?”, Social Science Computer Review, 2024. Controlled smartphone survey experiment, N = 1,001.
Healthcare
Hear the patient while the experience can still be changed.
Clinical systems record treatment. Post-discharge surveys record the memory. Pulz builds a continuous picture of the experience as the stay unfolds, so concerns can surface early, reach the person who owns them, and be confirmed resolved with the patient before discharge.
Admission and front desk
Doctors
Nursing and care
Room and housekeeping
Food and dining
Billing and discharge
31%
of patients returned the standard post-discharge HCAHPS survey in a study of 4,804 admissions.
HCAHPS non-response analysis published in PMC (NCBI). Non-responders differed meaningfully from responders, reinforcing the limitation of post-discharge-only feedback.
Hospitality
Assure the property and recover the stay while both are still in progress.
For quality teams, observations can be spoken as they walk a property and assembled into consistent, audit-ready intelligence across locations. For guests, concerns can surface during the stay, reach the right team and be confirmed resolved before checkout.
Quality standards
Guest experience
Housekeeping
Maintenance
Food and beverage quality
Safety and hygiene
25%
of guests report an issue during their stay.
Zingle Guest Service Report, 1,100+ travellers.
94%
would give a hotel another chance after a well-resolved issue.
Zingle Guest Service Report.
The same conversational intelligence model extends further: retail chains, consumer durables, building materials, distribution and service networks, sales operations, and quality and safety programmes are illustrative examples — not the limits of the platform.